Privacy Policy

Effective from April 2026

1. Who we are

Waymark is the trading name of Laurie Simmonds, a sole trader based in the United Kingdom, providing training, advisory and consultancy services to organisations and professionals working within health, social care, safeguarding and related sectors.

For the purposes of data protection law, Laurie Simmonds is the Data Controller in relation to the personal information described in this policy.

Waymark is committed to protecting your personal information and handling it in accordance with:

the UK General Data Protection Regulation (UK GDPR)

the Data Protection Act 2018

other applicable UK privacy legislation


Waymark operates solely within the United Kingdom.


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2. Scope of this policy

This policy explains how Waymark collects, uses, stores and protects personal information when you:

visit the website

contact us

enquire about services

book or attend training

engage consultancy or advisory services

subscribe to communications

otherwise interact with Waymark



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3. Personal information we collect

We may collect the following categories of personal information:

Identity information

Name

Job title

Organisation name


Contact information

Email address

Telephone number

Postal address


Financial information

Billing address

Payment details necessary for invoicing


Service information

Training attendance records

Feedback forms

Professional correspondence

Consultancy notes relevant to the commissioned service


Technical information

When you use the website, we may automatically collect:

IP address

Browser type

Device type

Operating system

Pages visited

Date and time of access



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4. How we collect personal information

We collect information:

directly from you when you contact us

when you submit website forms

when you book services

during delivery of training or consultancy

from organisations instructing us to provide services

through website cookies and analytics tools



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5. How we use your personal information

We may process your information in order to:

respond to enquiries

deliver training services

provide consultancy and advisory support

manage bookings

issue invoices

maintain service records

provide attendance certificates

improve service quality

comply with professional and legal obligations

send relevant service updates where appropriate


We will only use personal information where there is a lawful basis for doing so.


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6. Lawful basis for processing

Under Article 6 of UK GDPR, Waymark relies on the following lawful bases:

Contract

Processing is necessary to perform a contract with you or your organisation, or to take steps before entering into a contract.

Legitimate interests

Processing is necessary for the legitimate interests of Waymark in operating and improving professional services, provided those interests do not override your rights.

Legal obligation

Processing is necessary to comply with legal or regulatory obligations.

Consent

Where required, we will rely on your consent, including for marketing communications. You may withdraw consent at any time.


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7. Sharing your information

Waymark does not sell personal information.

Personal information may be shared where necessary with:

professional advisers such as accountants

IT and cloud service providers

payment processors

training administration systems

regulators or legal authorities where required by law


Any third party processing data on our behalf is required to do so securely and lawfully.


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8. International transfers

Waymark primarily stores and processes personal data within the United Kingdom.

Where any service provider stores data outside the UK, Waymark will ensure that appropriate safeguards are in place in accordance with UK GDPR requirements.


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9. Data retention

Personal information will only be retained for as long as necessary to:

fulfil the purpose for which it was collected

comply with legal obligations

resolve disputes

maintain appropriate professional records


Retention periods may vary depending on the nature of the service provided.


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10. Data security

Waymark takes appropriate technical and organisational measures to protect personal information against:

unauthorised access

accidental loss

destruction

misuse

disclosure

alteration


Security measures may include secure password management, encrypted systems, and restricted access to information.


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11. Your rights

Under UK GDPR, you have the right to:

request access to your personal data

request correction of inaccurate data

request erasure of your data

request restriction of processing

object to processing

request transfer of your data

withdraw consent where consent applies


To exercise any of these rights, please contact Waymark by email: info@waymarktraining.com


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12. Cookies and website analytics

The website may use cookies and similar technologies to:

improve functionality

understand visitor behaviour

monitor website performance

improve user experience


You can manage cookie preferences through your browser settings.


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13. Complaints

If you are concerned about how your personal information has been handled, you have the right to complain to the:

Information Commissioner's Office

Waymark would appreciate the opportunity to address your concerns first before you contact the ICO. Please contact us at info@waymarktraining.com


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14. Changes to this policy

This Privacy Policy may be updated from time to time to reflect changes in legal requirements or business operations.

The most current version will always be published on the Waymark website.


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15. Contact

For any questions about this Privacy Policy or your personal information, please contact us by email at info@waymarktraining.com
 

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© 2026. All rights reserved.

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